The Best Way to Get Your Workforce to Wear Ice Cleats

Resistance to change is simply part of human nature. If you want to see that resistance in action, try introducing a new piece of PPE to an established workforce.

I cannot tell you how many times I have heard the following response when discussing ice cleats with a safety manager: “It’s not even worth buying ice cleats this winter. I know my guys. They’ll never bother to put them on.”

Well, if you’re a safety professional who knows that wearing ice cleats will reduce the number of employees suffering winter slip and fall injuries (and, in the process, increasing your company’s workers comp claims), then you owe it to your company, your work staff and yourself to find a way to introduce an ice cleat program.

If you’re bracing yourself to hear the common negative response from staff, how about beating them to the punch? Try evoking a different response before resistance rears its ugly head. Here’s what I mean…

This winter, buy a few pairs of ice cleats and keep them stored in your office until the first snow day. That morning, take those few pairs (but not enough for everyone) and pull aside a select handful of employees. Ask them if they would mind trying out a new product that you’re really excited about.

Trust me, it will not take long for the workers who were not selected to take notice of those who were. At that point, whether its curiosity, envy, ego or something else, the usual desire to resist will fall by the wayside. Before you know it, you’ll have people asking why THEY didn’t get a pair of ice cleats!

Good safety programs are built around uniformity, but the BEST safety programs create that uniformity organically. If you can get your guys to express their interest in ice cleats on their own, you have significantly increased the chance that they will continue to participate going forward. And that will positively impact your company safety record – and your reputation.

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